Tag Archives: Branding

A Brand

A brand is the perception that you are the only one who can solve their particular problem.

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Your Brand Is Irrelevant

Branding has been tremendously valuable over the last 100 years or so.  Even during the last five or ten years, pundits have been telling people to turn themselves into brands.  Brands are identifiable, they stand for something, they signify quality.  … Continue reading

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